THE PUBMATIC BLOG

Posts by Jeff Hirsch

A Focus on Customer Value Benefits the Entire Programmatic Ecosystem – and is Shaping the Future

Why This Time, Brands Pulling Spend from Facebook is Different

This Time Is Different. Facebook’s Issue Is More Pervasive

DMEXCO 2019: Omnichannel, Video, and Identity

Global PMP Growth Drivers for Advertisers and Publishers

How Video Player Bidding & Multiple Wrapper Integrations Increase Publisher Yield

Transparency: It’s Time for a Collective Commitment

Ad Tech Tax, Or A Reality Of Doing Business?

Header Bidding – Can It Be Contained?