PRESS RELEASE March 14, 2017
Hamburg, Germany (14 March 2017) – PubMatic, the automation solutions company for an open digital media industry, today announced the appointment of Michael Zeisler to the role of regional director for Central Europe, a significant growth area for PubMatic. In his new role, Zeisler will help PubMatic open its second German office and new German headquarters…
PRESS RELEASE March 10, 2017
Redwood City, CA (March 10, 2017) – PubMatic, the automation solutions company for an open digital media industry, today announced significant expansion of its global marketing organization with key hires across the U.S., EMEA and APAC regions. The appointments, which include Philip Buxton as EMEA-based Vice President of International Marketing as well as three new…
PRESS RELEASE February 27, 2017
BARCELONA, Spain (27 February 2017) — PubMatic, the automation solutions company for an open digital media industry, today announced the expansion of its header bidding solution to the mobile app ecosystem. This extension of PubMatic’s leading header bidding technology, first launched for desktop in 2012 and since expanded to mobile web and now app, gives app developers a powerful, lightweight solution for reclaiming control of ad decisioning and maximizing revenue across their already valuable mobile app inventory at a time when in-app content consumption is on the rise.
PRESS RELEASE February 21, 2017
Redwood City, CA (Feb. 21, 2017) — PubMatic, the automation solutions company for an open digital media industry, today released its Q4 2016 Quarterly Mobile Index (QMI) report, which identifies major trends in programmatic mobile advertising, with highlights around header bidding, private marketplaces (PMPs) and shifting dynamics between mobile web and mobile app monetization...
PRESS RELEASE January 31, 2017
London, UK (31 Jan. 2017) – PubMatic, the automation solutions company for an open digital media industry, today announced the appointment of Emma Newman, formerly vice president of international marketing, to the role of Country Manager for the United Kingdom (UK). In her new role, Newman is tasked with growing PubMatic’s unique approach to the…