BETTER MEDIA BUYING.
BUILT FOR YOU.
As digital advertising becomes a greater part of advertisers’ media mix, buyers need tech that gets them closer to the publisher, and the consumer.
Our programmatic ad buying platform and solutions help you maximize ROI at scale within quality environments while providing you with the control levers to optimize your digital advertising supply chain.
We enable a better supply chain for media buying across the open internet
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Our integrated platform provides greater transparency and efficiency over your ad investments, fueled by sell-side tech and the strength of our premium publisher relationships
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Through superior, local customer services and bespoke solutions and integrations, we provide you with unprecedented control over your supply chain
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We have a successful track record of building tools and technology to help you maximize the impact and value of your media spend
KEY CAPABILITIES
- Analytics & Measurement
- Fraud Free Program
- Inventory Discovery
- Inventory Quality
- Log-Level Data
- Optimization
- Private Marketplace (PMP)
- Programmatic Guaranteed
- Supply Path Optimization
- Auction Packages & Curation
EXPLORE OUR PROGRAMMATIC ADVERTISING PRODUCTS FOR MEDIA BUYERS
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PUBMATIC SSP
Drive ROI across the channels and formats that matter with PubMatic’s premium brand-safe inventory, next-gen addressability, and transparent access to supply.
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CONNECT
Get closer to your customer and leverage addressable signals from across the internet with efficient, ROI-driven, privacy-compliant data targeting on the sell-side.
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ACTIVATE
Unlock the efficiency and transparency of programmatic across CTV and video campaigns with an end-to-end solution that puts you in control of your media buying strategy.
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AUCTION PACKAGES
Make programmatic auctions more efficient and drive campaign ROI by targeting consumers at scale with transparent, curated packages transacted via a single deal ID.
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CUSTOMER STORIES
PubMatic and Havas Exceed Viewability Target with New Cookieless Targeting Solution
70% benchmark
target of 70%
How AnyMind Group's POKKT Increased PMP Revenue with PubMatic by 194%
PMP revenue
YoY
monetized
impressions YoY
Omnicom Media Group Germany Streamlines Deals from 50 to 1 with PubMatic’s Media Buyer Console
viewable
CPMs
per completed
view