BUILDING A BETTER SUPPLY CHAIN FOR THE FUTURE OF DIGITAL ADVERTISING

Our integrated, omnichannel platform and superior customer service have enabled us to sustain a track record of innovation that delivers better business outcomes for our clients across the open internet.

ABOUT US

OUR SOLUTIONS

FOR PUBLISHERS

Gain end-to-end control over all aspects of your programmatic monetization with a holistic tech solution that helps you maximize yield while providing the insights you need today and in the future.

OUR PUBLISHER SOLUTIONS

FOR BUYERS

Get closer to your target consumer and maximize campaign ROI with a proactive approach to your media supply chain with a platform built with efficiency and transparency at its core.

OUR BUYER SOLUTIONS

FOR COMMERCE MEDIA

Simplify the complex retail and commerce marketplace with a platform that combines core monetization and customer acquisition capabilities in a transparent, flexible, scalable way.

OUR COMMERCE MEDIA SOLUTIONS

CUSTOMER STORIES

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Driving Performance with the Power of Sell-Side Targeting Through Connect

A leading casual dining brand partnered with its agency to drive efficient campaign performance by leveraging commerce media audiences. The goal was to optimize reach and cost efficiency while maintaining strong engagement.

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11% Lower CPC

33-60% lower cost
per unique reach

Kroger Precision Marketing Boosts Video Campaign Performance with PubMatic

Kroger Precision Marketing (KPM) is the retail media business of Kroger designed to make brand advertising more effective by closing the loop between media exposure and store sales. Powered by 84.51˚ data science and Kroger’s popular loyalty card program, KPM connects consumers to brands through engaging moments that inspire purchasing online or in-store.

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Shot of a young woman using a smartphone while shopping in a grocery store

20% Increase in click
through rate

How Overwolf Scaled PMP and Buyer Relationships with PubMatic's Access Membership

Overwolf is revolutionizing gaming by unleashing the power of creator innovation. Overwolf’s infrastructure transforms passionate gamers into digital architects, empowering them to build in-game apps that supercharge the gaming experience.

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Man playing games at night with headphones

+23% PMP Growth

+28% Spend increase

Philo and PubMatic Partner on CTV Transparency Innovation

Philo, an entertainment-focused streaming service focused on programmatic activation, looks to equip advertisers with a high level of transparency and addressability by sharing robust bidstream signals. These identifiers and contextual signals enable advertisers to reach their desired audiences in an effective, brand-safe way and build trust and accountability in a premium CTV environment.

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98% Coverage in
unique IDs

98.9% Coverage in Tier 1
content object signals

PubMatic Delivers 24% Revenue Uplift for Tokyo Tsushin Group

Founded in 2015, Tokyo Tsushin Group is a leading Japanese media and platform company that excels in service creation in the mobile market and IT marketing. Tokyo Tsushin Group has launched numerous mobile applications and media platforms to date. Key services include free game apps and point-earning game apps (incentive games). Leveraging its expertise in…

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