OUR PRODUCTS
Giving you the power to make smart, strategic decisions is essential. Our product vision is to provide clients with a full advertising technology stack built upon our core SSP offering. With purpose-built programmatic tools for publishers and buyers, we enable you to optimize your performance, your way.
PUBMATIC SSP
FOR PUBLISHERS
The PubMatic SSP brings together technical innovation, unique demand, and sophisticated analytics to ensure you control your revenue opportunities and user experience across the channels and formats that matter: CTV, online video, mobile app, web, and beyond.
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FOR BUYERS
The PubMatic SSP brings premium inventory, next-gen addressability and transparency to buyers, so you can drive ROI across the channels and formats that matter: including CTV, online video, mobile app, web, and beyond.
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CONNECT
FOR PUBLISHERS
Connect brings you future-proofed revenue opportunities, while maintaining the highest level of security and respect for user privacy. Connect combines platform technology and dedicated service to enhance how inventory and data are packaged and transacted.
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FOR BUYERS
Connect brings you closer to your customer with efficient, ROI-driven data targeting on the sell side. Connect combines platform technology and dedicated service to enhance how inventory and data are packaged and transacted — putting you ahead of the competition, today and tomorrow.
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IDENTITY HUB
Centralize, implement, test, and optimize alternative identity approaches for scale and performance. Identity Hub is a leading ID management tool for publishers that leverages proprietary technology to simplify the complex alternative identifier marketplace.
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OPENWRAP
Our unified bidding solution features specialized infrastructure that gives publishers innovative custom management tools and performance optimization insights to unlock new revenue opportunities across all channels, formats, devices and screens.
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OPENWRAP OTT
Centralize 100% of direct and programmatic demand and increase yield with Prebid-powered bidding applied holistically to ad pod creation.
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OPENWRAP SDK
In-app header bidding technology built from the ground up from our SDK team to support Prebid. This lightweight SDK connects to multiple cloud demand partners to improve app performance and increase competition for your inventory.
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