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PubMatic Launches AgenticOS, the Operating System for Agent-to-Agent Advertising PubMatic today announced the launch of AgenticOS, an operating system designed to orchestrate agent‑to‑agent advertising execution...

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Moving Beyond “AdCP vs ARTF”: Understanding the Agentic Landscape Taking Shape As agentic advertising moves from theory to execution, a false debate has emerged: AdCP vs ARTF. In reality, these frameworks oper...

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PubMatic and Kontext Partner to Open Programmatic Access to AI-Powered Conversational Inventory PubMatic and Kontext have partnered to open programmatic access to AI-powered conversational ad inventory. This collaboration enab...

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PubMatic Delivers 5x Faster, Smarter Advertising Decisions With NVIDIA PubMatic and NVIDIA announce breakthrough results from a multi-year collaboration to power real-time ad decisioning on the open in...

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Defining the Future of Programmatic Collaboration: Charting the Course for Agent-to-Agent Communication PubMatic has published the first in a series of open specifications for AI agent-to-agent communication protocols in programmatic ...

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Introducing Deal Management, Powered by PubMatic Assistant PubMatic Assistant for Deal Management uses Generative AI to bring a new level of ease and accuracy to deal workflows. Whether you...

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Smarter Buying Starts Here: Introducing PubMatic’s Gen AI-Powered Buyer Platform The future of media buying isn’t just faster. It’s smarter, more intuitive, and built for the open internet. That’s why we’re prou...

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PubMatic Launches AgenticOS, the Operating System for Agent-to-Agent Advertising

Moving Beyond “AdCP vs ARTF”: Understanding the Agentic Landscape Taking Shape

PubMatic and Kontext Partner to Open Programmatic Access to AI-Powered Conversational Inventory

PubMatic Delivers 5x Faster, Smarter Advertising Decisions With NVIDIA

Defining the Future of Programmatic Collaboration: Charting the Course for Agent-to-Agent Communication

Introducing Deal Management, Powered by PubMatic Assistant

Smarter Buying Starts Here: Introducing PubMatic’s Gen AI-Powered Buyer Platform