PUBMATIC'S
AUCTION PACKAGES

Transparent, targeted, and turbo-charged access to premium omnichannel inventory at scale.

PubMatic offers an array of seasonal and evergreen auction packages to help buyers target consumers across multiple publishers.

Whomever you’re targeting, PubMatic can help you reach audiences via these prepackaged auction packages or we can help you customize your own.

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For more information on these packages or to begin building your own custom ones.

CONTACT US

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SIX KEY BENEFITS OF PUBMATIC’S AUCTION PACKAGES

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EFFICIENCY

An immediate option to target pre-built audiences across multiple publishers, transacted on a single deal ID.

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CONTROL

Buyers can select the publishers, audiences, and environments to target their campaigns.

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TRANSPARENCY

Built across open market inventory, so buyers know what they’re bidding on in the environments they choose.

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QUALITY

Utilize premium, omnichannel inventory across premium publishers.

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EFFICACY

Transacted against a single Deal ID, which can be tracked and counted against commercial agreements.

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SCALE

Layering data from Audience Encore™ onto Auction Packages helps buyers scale their campaigns across omnichannel media supplies.

EXISTING PACKAGES INCLUDE

  • Mother’s Day
  • Father’s Day
  • Summer Fun
  • Back-to-School
  • Halloween
  • Spanish Language
  • NBA & MLB Post Season
  • Sports
  • Olympics
  • Thanksgiving
  • Black Friday
  • Q4 Holiday
  • Australia End of Financial Year
  • Chinese New Year
  • Ramadan
  • Finance
  • BIPOC
  • Tech Enthusiasts
  • Entertainment Enthusiasts
  • News
  • Travel
  • On-Target Audiences

BY AUDIENCE

  • Female Audience
  • Language (Spanish, etc)
  • Sports Enthusiasts

BY CONTENT

  • Full Episode Player
  • COPPA Compliant Inventory
  • :60 Second Ads
  • No News RON

BY GEO

  • CTV - APAC
  • CTV - EMEA
  • CTV - LATAM
  • CTV - Canada
  • CTV - USA
  • OTT - APAC
  • OTT - EMEA
  • OTT - LATAM
  • OTT - Canada
  • OTT - USA
  • Premium Instream Video - APAC
  • Video Reach Extension - APAC
  • Mobile App Display - APAC

IN-APP PACKAGES

  • OMSDK 'Measurable' Package
  • Vertical & Category Customization
  • Device ID Types (Apple vs. Android)
  • Mobile Operating System
  • Mobile Internet Browser

GET IN TOUCH

For more information on these packages or to begin building your own custom ones.