IN THE NEWS March 26, 2020
While the growth of TV and over-the-top consumption is not surprising, the ways in which consumers engage with digital cross-platform video will evolve.

IN THE NEWS March 24, 2020
While the advertising and media industries try to figure out how to operate in this new reality we all live in, sell-side ad tech is taking measures to ensure buyers can make their payments as ad budgets are being pulled and memories of recent clawbacks linger.

IN THE NEWS March 20, 2020
Bill Wreaks, Chief Analyst of the Gramercy Institute recently sat down with Alex DeSanctis, VP of Audience Solutions at PubMatic to discuss how this partnership is providing value to the financial marketing industry.

IN THE NEWS March 20, 2020
On this week’s episode of The MadTech Podcast, ExchangeWire’s Rachel Smith and Lindsay Rowntree are joined by Emma Newman, CRO EMEA, PubMatic, to discuss the latest news in ad tech and martech.

IN THE NEWS March 19, 2020
In this three-part series, Lashanne Phang – PubMatic's mobile in-app specialist in APAC - discusses the opportunity, the challenges for both the buy and sell sides, and why in-app needs to follow in the footsteps of web and embrace programmatic and header bidding.