PubMatic In The News

By creating the most direct supply path, this SPO partnership enables the reduction of any carbon emissions related to Haleon’s media investments by directing it towards responsible media while decarbonizing the media supply chain.

This innovative collaboration allows Tokopedia’s sellers to connect with and engage audiences across the breadth of premium, scaled inventory available via PubMatic’s platform.

Disney+ Hotstar, India’s streaming platform offering a wide range of content across Indian and international titles, has selected PubMatic to enable programmatic monetization of content across multiple buying channels, including audience based and 1:1 private marketplace (PMP) and programmatic guaranteed campaigns.

The information will help publishers effectively monetize their inventory while providing buyers with the advanced targeting required to meet their performance and reach goals.

The appointment of Michael Puriz in the role of Director, Commerce Media and Thorsten Feldhege as Director, Advertiser Solutions, Brand Direct, sees the Central and Northern Europe teams grow.