THE PUBMATIC BLOG

Posts by Serena Palau

How OpenWrap OTT Works: Header Bidding Optimized for Viewer Experience

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Unleashing the Potential of Programmatic with OpenWrap OTT

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Demystifying OTT: The Essential OTT Glossary

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How App Developers Can Improve Inventory Quality & Measurability

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Why Brands Need Targeted PMPs in Their Q4 Strategy

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People-Based Marketing: What’s Next in Identity Resolution

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