THE PUBMATIC BLOG

KEEP AHEAD OF THE CURVE.

SUBSCRIBE
An adult man typing on his computer with another adult man looking over his shoulder and pointing at the screen

NeTBot – A Negative Testing Bot

A young woman working on her laptop in an office

Consolidation Raises the Stakes for SSPs

Smiling woman holding her cellphone and eating a peace of carrot in a restaurant

Test drive your tech: why a lack of A/B testing leaves money on the table for publishers

A businesswoman sitting in an office and working on her laptop

Leading Through Change in Australia

A woman holding a cellphone while working in a restaurant

What Casual Game Developers Need To Know About Programmatic Monetisation

Two adults work in an office and one of them points at the screen. The text

New Report: Publishers Demand Open Source, Omnichannel Wrapper Solutions

Unboxed: Should you invest in OTT advertising?

Sprint to the Finish: Tips for Success in a Year With No Roadmap

Unboxed: Do You Know Where Your Digital Ad Dollars Are Going?