LOGIN
Solutions
OUR Solutions
VIEW ALL
For Publishers
For Buyers
For App Developers
For Video Publishers
Products
OUR Products
VIEW ALL
AD QUALITY
CROSS-PLATFORM VIDEO
INVENTORY QUALITY
MEDIA BUYER CONSOLE
OPENWRAP
OPENWRAP OTT
OPENWRAP SDK
PRIVATE MARKETPLACES
RTB ADVERTISING TECHNOLOGIES
ADDRESSABILITY SUITE
AUDIENCE ENCORE
IDENTITY MANAGEMENT
Resources
OUR Resources
VIEW ALL
PubMatic Blog
Research
Case Studies
PubAcademy
Documentation
About
OUR Company
About Us
Global Infrastructure
Locations
Careers
News
Events
Investor Relations
Contact
PUBLISHERS
MEDIA BUYERS
Solutions
OVERVIEW
For Publishers
For Buyers
For App Developers
For Video Publishers
Products
OVERVIEW
AD QUALITY
CROSS-PLATFORM VIDEO
INVENTORY QUALITY
MEDIA BUYER CONSOLE
OPENWRAP
OPENWRAP OTT
OPENWRAP SDK
PRIVATE MARKETPLACES
RTB ADVERTISING TECHNOLOGIES
ADDRESSABILITY SUITE
AUDIENCE ENCORE
IDENTITY MANAGEMENT
Resources
OVERVIEW
PubMatic Blog
Research
Case Studies
PubAcademy
Documentation
About
OVERVIEW
About Us
Global Infrastructure
Locations
Careers
News
Events
Investor Relations
Contact
LOGIN
PUBLISHERS
MEDIA BUYERS
THE PUBMATIC BLOG
Select Content Category
Engineering Insights
Executive Perspectives
Industry Insights
Leading Through Change
Mobile Insights
PubMatic Events
PubMatic Product
Supply Chain Quality
The Accelerated Evolution of Programmatic OTT
Transparency Insights
Voice of the Customer
What We Do @PubMatic
KEEP AHEAD OF THE CURVE WITH OUR NEWSLETTER.
SUBSCRIBE TO UPDATES
×
SUBSCRIBE TO UPDATES
Posts by Mike Chowla
Improving Web Vitals Scores with OpenWrap or Prebid.js
How Publishers Can Improve Header Bidding Performance with Prebid
Product Management Insights from PubMatic’s Mike Chowla
Why Publishers Should Use Video Header Bidding
An Introduction to Video Header Bidding
VAST, VPAID and Video Advertising: Navigating the Nuances
How to Improve AMP Monetization with a Wrapper
Video Header Bidding: Past, Present and Future Growth
Introducing In-App Header Bidding
OLDER POSTS
