PubAcademy Italy

June 28, 2018

Enterprise Hotel, Corso Sempione 91, 20149 Milano

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OVERVIEW

This PubAcademy discusses key developments in programmatic including how Header Bidding is evolving, the status of auction dynamics and what’s happening in mobile.

AGENDA

3:30 pm REGISTRATION & REFRESHMENTS
4:00 pm INTRODUCTION
Cristian Coccia, Regional Director, Southern Europe, PubMatic
4:15 pm GDPR: Working with PubMatic
Cristian Coccia, Regional Director, Southern Europe, PubMatic
4:30 pm PRESENTATION: Making the most of Header Bidding 
Mohsin Pervez, Associate Director, Solutions Engineering, PubMatic
5:00 pm PRESENTATION: Auction Dynamics – Where Are We Now?
5:30 pm PRESENTATION: PubMatic QMI: The Developing Mobile Landscape
Diana Zighetti, Customer Success Manager, Southern Europe, PubMatic
5:50 pm FIRESIDE CHAT: What do Buyers want from Publishers
6:15 pm CLOSE & APERITIVO

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