PubAcademy Italy
June 28, 2018
Enterprise Hotel, Corso Sempione 91, 20149 Milano
OVERVIEW
This PubAcademy discusses key developments in programmatic including how Header Bidding is evolving, the status of auction dynamics and what’s happening in mobile.
AGENDA
| 3:30 pm |
REGISTRATION & REFRESHMENTS |
| 4:00 pm |
INTRODUCTION Cristian Coccia, Regional Director, Southern Europe, PubMatic |
| 4:15 pm |
GDPR: Working with PubMatic Cristian Coccia, Regional Director, Southern Europe, PubMatic |
| 4:30 pm |
PRESENTATION: Making the most of Header Bidding Diana Zighetti, Customer Success Manager, Southern Europe and Stefano Minerva, Customer Success Operations Manager, Southern Europe, PubMatic |
| 5:00 pm |
PRESENTATION: Auction Dynamics – Where Are We Now? Mohsin Pervez, Associate Director, Solutions Engineering, PubMatic |
| 5:30 pm |
PRESENTATION: PubMatic QMI: The Developing Mobile Landscape Roger Williams, VP, International Marketing, PubMatic |
| 5:50 pm |
FIRESIDE CHAT: What do Buyers want from Publishers |
| 6:15 pm |
CLOSE & APERITIVO |