Johanna Bauman is a seasoned marketer and business strategist with a track record of driving successful B2B marketing programs for technology companies. She joined PubMatic in 2016 as Senior Director, and later Vice President of Marketing Communications where she redefined the corporate narrative and executed global marketing programs that strengthened the PubMatic brand. In her role as Chief Marketing Officer, Johanna is responsible for all aspects of corporate marketing strategy, product marketing and sales enablement, brand development, events and communications across all regions.
Prior to joining PubMatic, Johanna led product marketing at CPXi, where she oversaw product development and go-to-market strategies across the company’s tech and media divisions. She has held several positions in product marketing, development, and events across the technology and non-profit sectors, including Infogroup, a leading data and marketing solutions company, and the Massachusetts Institute of Technology.
She earned her undergraduate degree from Washington University in St. Louis and holds an MBA in Marketing, Strategy and Finance from the NYU Stern School of Business. When not leading marketing teams, Johanna enjoys her second job of being a mom to two young sons.