PubMatic In The News

Through this enhanced integration, PubMatic’s Activate will now have direct access – through FreeWheel – to premium publisher connected television ad inventory.

Dentsu APAC, iQIYI, KINESSO India, Madison Digital, and Wishmedia are Among the Asia-Pacific Launch Partners for End-to-End Supply Path Optimization Solution

In the study – which surveyed 309 commerce media strategy decision-makers at US- and UK-based retail and travel organizations – respondents said nearly 2% of their overall revenue comes from commerce media today with hopes this will more than double to reach 4.37% in the future. Additionally, more than 50% of retailers said they are planning to change their technology vendor to further enhance their capabilities. Data privacy is top-of-mind for decision makers as they consider technology partners, alongside deploying tech solutions that are unified, flexible, customizable, and scalable.

Anton Hanebrink and Nick Mehta Join the Company’s Board of Directors

Built on PubMatic's global cloud infrastructure, Convert is tailored for commerce media networks and their advertisers, enabling both onsite and offsite monetization, including sponsored listing ads and CTV.