Pubmatic logo Pubmatic logo
Contact Us
  • Solutions
    • FOR PUBLISHERS
    •     FOR APP DEVELOPERS
    •     FOR CTV/OTT PUBLISHERS
    • FOR BUYERS
    • FOR COMMERCE MEDIA
  • Products
    • FOR PUBLISHERS:
    •     PUBMATIC SSP
    •     CONNECT
    •     IDENTITY HUB
    •     OPENWRAP
    •     ACTIVATE
    • FOR BUYERS:
    •     PUBMATIC SSP
    •     CONNECT
    •     ACTIVATE
    •     AUCTION PACKAGES
    • FOR COMMERCE MEDIA:
    •     CONVERT
    •     ACTIVATE
    •     CONNECT
  • Resources
    OUR Resources VIEW ALL
    • PubMatic Blog
    • Research
    • Customer Stories
    • Events
    • PubAcademy
    • Documentation
  • About
    OUR Company
    • About Us
    • RESPONSIBILITY
    • Locations
    • News
    • Investor Relations
  • Careers
    OUR Careers
    • Overview
    • Jobs
    • Engineering
    • Our People
    • Diversity & Inclusion
    • Life @ PubMatic
    • India
  • Login
    • Publishers
    • Media Buyers
    • ACTIVATE
  • Solutions
    • FOR PUBLISHERS
    •     FOR APP DEVELOPERS
    •     FOR CTV/OTT PUBLISHERS
    • FOR BUYERS
    • FOR COMMERCE MEDIA
  • Products
    • FOR PUBLISHERS:
    •     PUBMATIC SSP
    •     CONNECT
    •     IDENTITY HUB
    •     OPENWRAP
    •     ACTIVATE
    • FOR BUYERS:
    •     PUBMATIC SSP
    •     CONNECT
    •     ACTIVATE
    •     AUCTION PACKAGES
    • FOR COMMERCE MEDIA:
    •     CONVERT
    •     ACTIVATE
    •     CONNECT
  • Resources
    • OVERVIEW
    • PubMatic Blog
    • Research
    • Customer Stories
    • Events
    • PubAcademy
    • Documentation
  • About
    • OVERVIEW
    • About Us
    • RESPONSIBILITY
    • Locations
    • News
    • Investor Relations
  • Careers
    • OVERVIEW
    • Jobs
    • Engineering
    • Our People
    • Diversity & Inclusion
    • Life @ PubMatic
    • India
  • Login
    • Publishers
    • Media Buyers
    • ACTIVATE
  • Contact Us

Explaining Programmatic Direct (Infographic)

Group shot of people collaborating in an office setting. The PubMatic logo is shown
By PubMatic
May 7, 2015
SHARE SHARE LINKEDIN

pd-infographic

 

To learn more about Programmatic Direct and other Programmatic topics check out PubMatic’s 2015 Programmatic Outlook Report. Download your copy.

KEEP AHEAD OF THE CURVE

SUBSCRIBE

SUBSCRIBE FOR UPDATES

RECENT BLOG POSTS

PubMatic and Kontext Partner to Open Programmatic Access to AI-Powered Conversational Inventory


Target Smarter, Plan Faster Through AI-Powered Audience Discovery


PubMatic and Rippl Partner to Scale Deterministic, Commerce‑Driven Advertising


Forget AI Hype. It’s Time to Build the Architecture of Advertising Intelligence.


‘Tis the Season to Optimize: Top Publisher Holiday Strategies


VIEW MORE

MORE BY PubMatic VIEW MORE

PubMatic and Kontext Partner to Open Programmatic Access to AI-Powered Conversational Inventory

PubMatic and Rippl Partner to Scale Deterministic, Commerce‑Driven Advertising

A blog header image with the Future Today logo

Partner Perspectives: Future Today on Pioneering the Next Phase of CTV

Partner Perspectives: Local Now on Bringing Local Content to the FAST Era


VIEW MORE
PubMatic logo
Solutions Resources About Us Careers Investor Relations Community
PubMatic maximizes customer value by delivering digital advertising’s supply chain of the future.
Privacy
OPT-OUT
YOUR PRIVACY CHOICES
Legal
Cookie Preferences
Great place to work logo
SUPPORTING MEMBERS
PubMatic is a registered data broker in the state of Texas
Copyright © 2025 PubMatic, Inc. All Rights Reserved