In a fast-moving, ever-evolving industry, you need a partner that can deliver value today and innovate for the future.
Our sell-side platform is built with publishers in mind to empower you with access to unique and differentiated demand while protecting your user experience with a strict commitment to transparency and quality.
We enable a better supply chain for digital media in three important ways
PubMatic’s integrated platform sets the standard for efficient and flexible access to demand
Our best-in-class products and customer service empower you with unprecedented control
We own and operate a global infrastructure so we can innovate quickly and without constraint
Key Capabilities
Ad Podding
Analytics & Measurement
Ad Quality
Bid-Stream Reporting
Data Security
Demand Path Optimization
Dynamic Floors
Machine Learning & AI
Optimization
Payment Protection Plan
Private Marketplace (PMP)
Programmatic Guaranteed
Cross-Screen Format Support
EXPLORE OUR PROGRAMMATIC ADVERTISING PRODUCTS FOR PUBLISHERS
PubMatic SSP
Control your revenue and user experience across formats and channels with a platform that brings together curation, innovation, unique demand, and advanced analytics.
Enhance how your inventory and audiences are accessed by providing buyers with the data signals they need while maintaining the highest level of security and respect for user privacy.
Centralize, implement, test, and optimize alternative identity approaches in one place to improve scale and performance with our leading alternative ID management tool.
Unlock new revenue opportunities across formats, devices, and screens with our unified bidding solution that features custom management tools and performance optimization insights.
Streamline your direct campaigns without sacrificing control with efficient, transparent access to unique brand budgets via our end-to-end media buying solution for CTV and video.
Drive smarter, incremental revenue with ML and AI-powered tools that maximize performance, boost operational efficiency, and deliver measurable value across every impression, all through one transparent and automated yield solution.
PubMatic’s Unique Demand Delivers 282% YOY Revenue Increase for Local Now
Launched in 2016 and acquired as a part of Weather Channel by Allen Media Group, Local Now is the only free streaming service delivering content geofenced to your city. Local Now carries over 500+ channels, 20,000 movies and shows on-demand. Voted Best Streaming Platform by Digiday, Local Now reaches over 15 million monthly active users.
PubMatic Drives Unique and Incremental Demand for Future Today, Boosts Revenue Over 400% per Month
PubMatic worked closely with Future Today, a premium CTV streaming platform with a monthly reach of 15 million users, to drive substantial revenue lift across their 700+ CTV/OTT channels.
How Premium Publisher 9GAG Used A/B Testing to Select a Header Bidding Wrapper Solution and Improve Monetization
With a global audience of over 200 million users and followers, 9GAG is a Hong Kong based social media platform, providing popular memes, breaking stories, GIFs and viral videos. After robust A/B testing of leading header bidding wrapper solutions, the publisher has moved their entire desktop and mobile web wrapper business over to PubMatic’s Prebid-powered…
