Last Updated: July 30, 2025; Effective: July 30, 2025
This Cookie Policy describes how PubMatic (“PubMatic”, “we”, “us” or “our”) processes your (“your”, “user”) cookie data collected via cookies placed on your browser or device as you browse or otherwise interact with PubMatic.com and any other websites (the “Site(s)”) owned and operated by PubMatic, Inc. and its affiliates (collectively, “PubMatic”).
We encourage you to read this whole Cookie Policy, because it provides important information about how we may process your cookie data, and the choices or rights you may have with respect to our processing of your cookie data.
Some cookies that we use through the Sites will collect personal information about you, or information that becomes personal information if we combine it with other data. If you would like to know how we process personal information, including cookie data, in the context of the PubMatic Platform, please view our Platform Cookie & Other Similar Technologies Policy for more information. If you would like to know how we may process personal information other than cookie data in the context of our website, please view our PubMatic Properties Privacy Policy.
WHAT IS A COOKIE?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. Cookies are widely used in order to make websites work, or to work more efficiently, as well as to provide reporting information.
PubMatic may place cookies on your browser or device every time you come back to our Site or load a new page on our Site.
Cookies set by the website owner (in this case, PubMatic) are called “first party cookies”. Cookies set by parties other than the website owner are called “third party cookies”. Third party cookies enable third party features or functionality to be provided on or through the Sites (e.g. like interactive content and analytics). The parties that set these third party cookies can recognize your device both when it visits the Sites and also when it visits certain other websites.
In relation to the use of cookies by third parties, note that we do not have access or control over these cookies and you should refer to the privacy policies of the relevant third parties for more information.
You can find out more about the use of cookies on www.allaboutcookies.org.
WHAT COOKIES DO WE USE AND WHAT INFORMATION DO THEY COLLECT?
We use first party and third party cookies for several reasons. Some cookies are required for technical reasons in order for our Sites to operate. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Sites. We may also use cookies for analytics or other purposes.
The specific types of first and third party cookies set through our Sites and the purposes they perform are described below.
- Essential (strictly necessary) cookies: These cookies are required to enable core website functionality. Without these cookies, services you have asked for via this website cannot be provided. If you disable these cookies, certain parts of the website may not function for you (for example, the website may not display properly on your device). Given this, we do not seek your consent for these cookies
- Functional cookies: These cookies provide convenience to the consumer and improve the user experience, but does not impact the functionality of the Site to cause a malfunction. They may also be used to remember your preferences (such as your language preference), your interests and the presentation of the website. We use this information to improve the user experience of our website. Where required, we will ask for your consent to use these cookies
- Analytics cookies: These cookies are used to measure website traffic and usage patterns. Analytics cookies can be used to count the number of unique visitors to a website, what led the users to the website, how long they spend on the site or how the site is navigated. We use this information to improve the performance of our Site. Where required, we will ask for your consent to use these cookies
- Social Media Cookies: These cookies are cookies issued by a social media provider that allow such providers to better understand the interests of their members. Note: where a user had provided a social media partner with their full identity, such cookies may recognize users accordingly
A list of all cookies used on our Sites can be found by clicking on the “Cookie Preferences” link in the footer.
DO WE SERVE TARGETED ADVERTISING ON OUR SITES?
We do not serve targeted advertising on our Sites.
We do provide targeted advertising services to advertisers and publishers who use our Platform, however. Please see our Advertiser Platform Privacy Policy for more information about targeted advertising served through our Platform. If you would like to know how we may process personal information other than cookie data in the context of our website, please view our PubMatic Properties Privacy Policy.
HOW DO I MANAGE COOKIES?
You have the right to decide whether to accept or reject cookies. In addition to the options provided above, you may refuse or accept cookies from the Sites at any time by activating settings on your browser. You can change your cookie preferences by clicking on the “Cookie Preferences” footer link on the Sites. Information about the procedure to follow in order to enable or disable cookies can also be found on your Internet browser provider’s website via your help screen. Please be aware that if cookies are disabled, some website features may not operate as intended.
If you have any further queries, please contact us by email at pubmaticprivacy[at]pubmatic[.]com, or write to us at the following address:
PubMatic, Inc. c/o Privacy
601 Marshall Street
Redwood City, California 94063, USA
You can also contact PubMatic’s Data Protection Officer at DPO[at]pubmatic[.]com.
For European Economic Area (EEA), and Swiss Residents, you can contact our EEA Representative:
PubMatic GmbH
Barbara Strozzilaan 101
1083 HN Amsterdam, Netherlands
For UK Residents, you can contact our UK Representative:
PubMatic Limited
18 – 22 Stoney Lane
Yardley, Birmingham B25 8YP, England
UPDATE OF THE COOKIE POLICY
We reserve the right to update this Cookie Policy at any time in order to reflect, changes to the cookies we use or for other operational, legal or regulatory reasons. If we do so, we will post the updated policy here and update the effective date. Please therefore re-visit this Cookie Policy regularly to stay informed about our use of cookies and similar technologies.