PubMatic’s Summer Games Auction Package delivers relevant and targeted omnichannel reach at scale. Select this auction package to secure brand-safe inventory that reaches sporting enthusiasts across PubMatic’s network of premium publishers as they access content about their favorite events.
REACH PURPOSE-BUILT SEGMENTS DRIVEN BY DATA
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Consumption Behaviour
Audience who browse content such as articles, reviews and blog posts that demonstrate an interest in summer games; observed from social sharing, searched page visits and click-backs on shared pages.
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Search Intent
Keywords related to sports, sports games, sports apps, travel destination: Paris, sporting events, summer games , etc.
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Sports Targeted
Target sports viewers across their favourite sports including football, basketball and volleyball.
Reach out to your PubMatic rep for the full list of custom audiences.
PARTICIPATING DATA AND CONTEXTUAL PARTNERS
ACTIVATION CHANNELS
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Web
Video & Display
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Mobile App
Video & Display
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Mobile Web
Video & Display