AUCTION PACKAGE: Americas

HIGH IMPACT FORMATS

Secure Premium Inventory Leveraging Engaging and Interactive Ad Units

PubMatic has built a selection of high impact formats auction packages to deliver contextually relevant, targeted omnichannel reach at scale.

Take advantage of this pre-built package to secure brand-safe inventory comprising of engaging and interactive ad units and sizes across PubMatic’s network of premium publishers to help increase ad engagement and relevancy.

POPULAR AD UNITS & FEATURES

  • Audio Formats

    Auto Play, User Initiated

  • In-Banner Video

    Auto Play, User Initiated

  • Animation/Graphics

    Flashing/Flickering, Smileys

  • Expandable Units

    Automatic, User Initiated (Click or Rollover)

  • 'POP' Ad Formats

    Over & Under, Upon Exit

  • User Interactive

    Embedded Games, Skippable, Click-To-Install

  • Additional Attributes

    Flash Ad, GIF, High Network Load, Image Ad, Video In-Stream, Video Flash Only

HIGH IMPACT FORMATS & HIGH ATTENTION DATA

PubMatic enables advertisers to optimize towards higher-quality media dynamically using attention data arising from media placements, exposures and outcomes. Reach out to curate a High Impact Formats package leveraging attention data to help boost performance.