BUILDING A BETTER SUPPLY CHAIN FOR THE FUTURE OF DIGITAL ADVERTISING

Our integrated, omnichannel platform and superior customer service have enabled us to sustain a track record of innovation that delivers better business outcomes for our clients across the open internet.

ABOUT US

OUR SOLUTIONS

FOR PUBLISHERS

Maximize ad revenue with AI-powered yield optimization. Gain full control over data monetization, premium demand access, and transparent insights through PubMatic's powerful, end-to-end publisher platform.

OUR PUBLISHER SOLUTIONS

FOR BUYERS

Harness AI to unlock smarter media buying. Maximize ROI with real-time insights, curated audiences, and full transparency across the open internet through PubMatic’s powerful, end-to-end buyer platform.

OUR BUYER SOLUTIONS

FOR COMMERCE MEDIA

Simplify the complex retail and commerce marketplace with a platform that combines core monetization and customer acquisition capabilities in a transparent, flexible, scalable way.

OUR COMMERCE MEDIA SOLUTIONS

CUSTOMER STORIES

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CTV That Delivers: A 7.2% Lift in Brand Consideration with a Unified Programmatic Strategy

In Germany, a leading online platform for handmade goods set out to boost brand awareness and drive deeper consideration among new audiences. Partnering with OMG Outcomes, the team turned to PubMatic’s Activate to streamline programmatic execution and access premium CTV inventory. The goal: deliver high-impact, cross-device campaigns with efficiency and scale. By leveraging real-time insights,…

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+7.2% BRAND
CONSIDERATION

3.2% PURCHASE
INTENT

Curating Quality Inventory at Scale on Behalf of OMD

PubMatic’s approach to inventory curation brings together the best of brand-safety, premium omnichannel inventory, and addressable signals that are optimized to drive more transparent and effective outcomes for advertisers. Given the growing demand for quality inventory in the market, high-level Omnicom strategy aligns with this approach to curation, emphasizing premium programmatic solutions for its clients.

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5% Increase in ROAS

ZERO Loss in Scale

Achieving A 50%+ Reduction in CPA Through Strategic Supply Intelligence and Supply-Side Targeting

Smart Supply leverages AI-driven supply intelligence to optimize programmatic inventory at the source. In collaboration with leading SSPs like PubMatic, it filters high-performing, brand-safe supply agnostically enabling precise segmentation and an outcomes-first approach using quality, scalable inventory.

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>50% Reduction
in CPA

zMaticoo Achieves 270% Revenue Growth and Strategic Collaboration Through PubMatic’s Access Membership Program

zMaticoo is a leading APAC-based technology company with a global footprint with offices across APAC, the US, and EMEA. Their proprietary SDK is integrated by more than 8,000 apps worldwide, powering a diverse portfolio of mobile apps across gaming, utility, and streaming categories. zMaticoo’s supply and audience are widely spread across the globe, with 50%…

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+122% DAILY QPS
GROWTH

+270% DAILY REVENUE
GROWTH

Driving Performance with the Power of Sell-Side Targeting Through Connect

A leading casual dining brand partnered with its agency to drive efficient campaign performance by leveraging commerce media audiences. The goal was to optimize reach and cost efficiency while maintaining strong engagement.

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