UNIFIED AD SERVER

Video inventory continues to appreciate in value as advertiser demand for this highly engaging format increases. Our Unified Ad Server provides publishers with a holistic view of their inventory across all ad formats, including video.

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PROGRAMMATIC DIRECT

Advertiser demand for video inventory is increasing as consumer engagement with video content rises. Both publishers and buyers place high value on video impressions, and both sides require transparency and control when it comes to the delivery and performance of video inventory.

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Helping maximize consumer connections with engaging formats

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RESOURCES

What to Look for in a Video Monetization Partner

Learn which factors to consider when thinking holistically about long-term business value and evaluating SSPs to monetize your video inventory.

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PubMatic’s Aggressive Blocking Revolutionizes the Video Ad Quality Game

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Programmatic Video: Where We Are and Where We Can Innovate in 2018

Within the programmatic video space, historically there has been hype on the new “shiny object” but we want to take a step back to discuss fundamentals.

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How to Improve Video Ad Quality: PubMatic’s Quality Suite Updates

Given video’s importance in the ad tech ecosystem as a whole, PubMatic has expanded our ad quality product suite to also cover video inventory. Learn more.

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OTHER SOLUTIONS