The demand for engaging video content is higher than ever and consumers are moving their viewing habits to multiple screens and devices. This creates an opportunity for publishers and advertisers to add video advertising solutions to their existing mobile and desktop strategies as a way to strengthen their consumer engagement. Video formats have unique complexities, and PubMatic has honed our video monetization tools to enable clients to optimize their potential.
EXPLORE OUR VIDEO PRODUCTS
OPENWRAP & HEADER BIDDING
Achieve significant yield improvements and increased fill rates with incremental demand via PubMatic’s video header bidding offerings.
PRIVATE MARKETPLACES
Maintain transparency and control with the delivery and performance of high-value video impressions by employing PMP strategies across formats.
UNIFIED AD SERVER
Gain a comprehensive view of your inventory across all ad formats, including video, with our Unified Ad Server as advertiser demand for this highly engaging format increases.
PubMatic’s easy integration, intuitive UI, and comprehensive reporting turned header bidding from an operational nightmare to a proven monetization tool that improved yield immediately. We look forward to growing our partnership.
BEN MURRAY, DIGITAL OPERATIONS DIRECTOR, INTERPLAY MEDIA
REPORT
PubMatic Quarterly Mobile Index (QMI) Q3 2018
BLOG
