PubAcademy Australia

April 1, 2019

11 Hickson Road Walsh Bay, Sydney NSW 2000, Australia


OVERVIEW

Consumers are increasingly engaging with in-app environments but advertisers still have reservations about the format. Join us at our next PubAcademy Australia, in Sydney, to learn of new solutions and exciting opportunities that will make 2019 the year of programmatic in-app.

AGENDA

1:30 pm REGISTRATION
2:00 pm WELCOME AND INTRODUCTIONS
Peter Barry, Regional Director ANZ, PubMatic
2:15 pm IN-APP: NIGHTMARE OR NIRVANA?
Nigel Kwan, Senior Marketing Director APAC, PubMatic
2:30 pm OPENBID: HEADER BIDDING FOR IN-APP
Mike Chowla, Senior Director Product Management, PubMatic
3:00 pm BREAK
3:15 pm IN-APP FAMILY FORTUNES
Natasha deMallet Hawes, Director Advertiser Solutions APAC, PubMatic
3:45 pm PANEL DISCUSSION SESSION- USING PROGRAMMATIC TO MAXIMISE MOBILE REVENUE
Peter Barry, Regional Director ANZ, PubMatic
4:15 pm DRINKS AND CANAPÉS