PubMatic In The News
Review our latest press releases and news here. For media inquiries, contact us at press@pubmatic.com.
Press Release,
May 22, 2018
PubMatic releases its first Quarterly Mobile Index (QMI) of 2018, which delved into key trends in mobile advertising for Q1. The report includes highlights around mobile app advertising growth, the continued expansion of header bidding adoption across mobile inventory, and the expansion of cross-channel monetization.
Press Release,
April 10, 2018
Redwood City, CA (April 10, 2018) —PubMatic, the publisher-focused sell-side platform (SSP), today announced a global supply path optimization (SPO) partnership with Sizmek, the largest independent buy-side advertising platform. Sizmek now includes PubMatic in its network of preferred publisher platforms, helping consolidate programmatic ad spend in order to provide agencies and advertisers with more transparent access…
Press Release,
March 28, 2018
PubMatic announces that Otavamedia will license the PubMatic platform on a subscription basis in order to gain increased control and transparency.
Press Release,
February 20, 2018
PubMatic today announced findings from its Q4 2017 Quarterly Mobile Index (QMI). The report, which identifies trends in mobile advertising, found that mobile private marketplaces (PMPs) monetized impression volume increased by 37 percent year-over-year (YOY) in Q4 2017, adding to a long growth streak for mobile PMPs now spanning eight consecutive quarters.
Press Release,
February 11, 2018
The Interactive Advertising Bureau (IAB) today announced it has elected Scott Schiller, Executive Vice President, General Manager, Marketing, Advertising Sales and Client Partnerships at NBCUniversal, as Chairman of the IAB Board of Directors. This marks the official appointment of Schiller, who has served in the role since October due to board executive changes. Rik van der Kooi, Corporate Vice President of Microsoft Advertising, has been elected to the position of Vice Chairman.