RESULTS. DELIVERED.

A major North American professional sports league partnered with PubMatic and illuma to engage sports fans across Connected TV (CTV). Together, they delivered privacy-safe, relevant advertising experiences at scale while ensuring campaigns were continuously optimized for quality reach and engagement. By combining PubMatic’s premium CTV inventory and curation capabilities with illuma’s AI-driven contextual intelligence, the…

Nikkei Inc. is Japan’s leading economic media group, centered around The Nikkei and the Nikkei Online Edition. Celebrating its 150th anniversary in 2026, the company delivers trusted content across digital platforms, magazines, books, video, and cultural events to audiences worldwide. The Nikkei Online Edition has over one million paying subscribers, with a total of around…

In Germany, a leading online platform for handmade goods set out to boost brand awareness and drive deeper consideration among new audiences. Partnering with OMG Outcomes, the team turned to PubMatic’s Activate to streamline programmatic execution and access premium CTV inventory. The goal: deliver high-impact, cross-device campaigns with efficiency and scale. By leveraging real-time insights,…

PubMatic’s approach to inventory curation brings together the best of brand-safety, premium omnichannel inventory, and addressable signals that are optimized to drive more transparent and effective outcomes for advertisers. Given the growing demand for quality inventory in the market, high-level Omnicom strategy aligns with this approach to curation, emphasizing premium programmatic solutions for its clients.

Smart Supply leverages AI-driven supply intelligence to optimize programmatic inventory at the source. In collaboration with leading SSPs like PubMatic, it filters high-performing, brand-safe supply agnostically enabling precise segmentation and an outcomes-first approach using quality, scalable inventory.