AUCTION PACKAGE

B2B

Secure Premium, Omnichannel Inventory

PubMatic’s B2B Auction Package helps you engage with your desired audience at scale.

Select this pre-built package to secure brand-safe inventory that reaches business people across various categories including C-suite employees, finance teams, engineers, HR teams, marketers and decision makers.

REACH PURPOSE-BUILT SEGMENTS DRIVEN BY DATA

  • Consumption Behaviour

    Demonstrated interest with intent signals related to business platforms, recruitment, technology and tools.

  • Search Intent

    Keywords related to business purchases, education, technology partners, banking solutions and more.

  • Device Targeting

    Devices seen frequently around workplaces, finance institutions, business districts, business applications and platforms.

Reach out to your PubMatic rep for the full list of custom audiences.

PARTICIPATING AUDIENCE PROVIDERS

Alternative ID logo
  • eyeota logo

PARTICIPATING CONTEXTUAL PROVIDERS

*Additional segments available from the data providers on request
**Audiences curated by Publisher first party data