Take advantage of PubMatic’s International Women’s Day Auction Package to help secure brand-safe inventory that reach key audiences while they plan their International Women’s Day outing.
REACH PURPOSE-BUILT SEGMENTS DRIVEN BY DATA
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People & Society
Search intent based on keywords including “social issues” and “advocacy”.
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Parenting
Existing indicators of interest in parenting, working mothers, shopping for children.
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News & Current Affairs
Browsing activity on News & Politics, current affairs, culture and lifestyle surrounding women.
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Sports
Online activity and consumption behaviour relating to women sports.
PARTICIPATING DATA PROVIDERS
Within our auction package offerings, we have contextual and alternative IDs segments available to meet diverse audience addressability needs and preferences. Reach out to your PubMatic rep for the full list of custom audiences.
ACTIVATION CHANNELS
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CTV/OTT
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Web
Video & Display
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Mobile App
Video & Display
