Football Championships Auction Packages

Highly engaged, emotive, and receptive to advertising, today’s football fans are a valuable audience for many advertisers. PubMatic’s Football Championships Auction Packages make it easy for brands and agencies to reach a multitude of football fan audience segments across premium, brand safe CTV, mobile, and web environments.

DATA-DRIVEN INSIGHTS FOR OPTIMAL REACH

Search Intent Data

Based on keywords including “match fixtures”, “football match score” etc.
Browsing Data

Across news surrounding key moments in the championships.
Purchase Intent Data

Gleaned from browsing activity across premium publishers with e-commerce ticket and apparel purchase capabilities, or audiences with a known interest in retail products related to football.
Football TV Viewers

Audiences that want to get in on the action as it happens, or re-live key moments.