Senior Manager, Customer Marketing

About the Role:

PubMatic is seeking a highly organized and execution-focused Senior Manager of Customer Marketing to help shape and scale our growing customer marketing function. Reporting to the Director of Customer Marketing, this individual will play a critical role in driving tactical execution, creating high-quality, high-impact deliverables that help us win and grow top-tier buy-side accounts. This individual will be based in our NYC office.

This is an ideal role for a detail-oriented, collaborative marketer with Five plus years of integrated marketing experience, preferably in B2B, programmatic advertising, or digital media. The right candidate is a master tactician—fluent in juggling deadlines, navigating internal stakeholder needs, and turning marketing strategy into scalable execution.

Responsible for supporting and partnering with our Advertiser Solutions team to develop compelling, multi-product solution stories for buyers with a focus on agency holding company customers, the Senior Manager of Customer Marketing will tap into the unique benefits of everything under the PubMatic umbrella. You will influence 1:1 customer conversations and bespoke opportunities to drive positive revenue growth among PubMatic’s most important accounts, educating and inspiring our clients to leverage PubMatic technology to drive better outcomes across the open internet. As the second hire in this function, the Senior Manager of Customer Marketing will play a pivotal role in fueling PubMatic’s evolution from an SSP to an independent technology company maximizing customer value by delivering digital advertising’s supply chain of the future.

The ideal candidate will have solid knowledge of agency holding companies and how they work with advertisers, publishers and tech companies, along with substantive experience in integrated, product, and/or brand marketing, including, but not limited to, positioning and messaging, insights, solution packaging, sales collateral creation, sales enablement, and account-based marketing. This role will frequently be customer-facing, so the ideal candidate should have outstanding communication skills and executive presence. Your success will be measured by specific marketing success metrics key action items tied to your ability to do the following:

What You'll Do:

• Serve as a strategic, consultative marketing partner to your sales counterparts, collaborating closely with the Director of Customer Marketing to support go-to-market efforts across agency holding companies and key buy-side clients.
• Project Manage RFIs: Own the end-to-end process for inbound RFIs, ensuring the right subject matter experts (SMEs) are engaged, deadlines are met, and responses are accurate, compelling, and cohesive
• Develop compelling buy-side solution stories that support our clients' marketing objectives by tapping into relevant products across the PubMatic portfolio, including Activate, Convert, Connect, and more
• Proactively craft tailored stories and insight-rich collateral for our most important customers to drive increased share of wallet and supply path optimized (SPO) deals, especially at the agency holding company level
• Partner closely with commercial teams to present, educate, and inspire our buy-side customers to solve for key pain points and improve business outcomes
• Leverage internal and external research, insights, and industry news for insights to inform and support marketing stories and solution recommendations
• Serve as a liaison between commercial teams and product marketing
• Help support key PubMatic customer marketing programs including buy-side global QBRs and ABRs, and custom solution packaging
• Collaborate with both corporate and experiential marketing in creating customer-specific, account-based marketing engagements, including bespoke events, content, and email
• Actively participate and present in customer meetings

Who You Are:

• Five plus years of marketing experience, ideally at an agency, brand-direct, or a combination of agency plus brand experience
• Proven expertise in the programmatic landscape with deep knowledge of buy-side solutions
• Experience in sales enablement, especially with B2B sales teams
• Demonstrated experience in integrated marketing or a highly related field: Client Solutions, Client Strategy
• Highly effective communication skills (oral and written) with extensive presentation experience
• Experience in the use of data visualization and storytelling in client presentations
• Ability to project manage and drive consensus among multiple cross-functional stakeholders – product, commercial, engineering, events
• A love of advertising, especially programmatic
• Self-motivated, curious, and proactive, with knowledge of ad tech industry trends
• Ability to translate complex concepts into easy-to-digest customer stories
• Collaborative, with a penchant for building strong, effective relationships internally and externally

Additional Information

Return to Office: PubMatic employees throughout the globe have returned to our offices via a hybrid work schedule (3 days “in office” and 2 days “working remotely”) that is intended to maximize collaboration, innovation, and productivity among teams and across functions.

Benefits: Our benefits package includes the best of what leading organizations provide such as, paid leave programs, paid holidays, healthcare, dental and vision insurance, disability and life insurance, commuter benefits, physical and financial wellness programs, unlimited DTO in the US (that we actually require you to use!), reimbursement for mobile and fully stocked pantries plus in-office catered lunches 5 days per week.

Diversity and Inclusion: PubMatic is proud to be an equal opportunity employer; we don’t just value diversity, we promote and celebrate it. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status

About PubMatic

PubMatic is one of the world’s leading scaled digital advertising platforms, offering more transparent advertising solutions to publishers, media buyers, commerce companies and data owners, allowing them to harness the power and potential of the open internet to drive better business outcomes.

Founded in 2006 with the vision that data-driven decisioning would be the future of digital advertising, we enable content creators to run a more profitable advertising business, which in turn allows them to invest back into the multi-screen and multi-format content that consumers demand.