Programmatic Summit 2020

PubMatic is proud to be a sponsor of Australia & New Zealand’s leading programmatic advertising conference, Programmatic Summit 2020, produced by Ashton Media; in partnership with IAB Australia.

Google dropped a bombshell on the industry, as it will soon be joining Apple and Mozilla in blocking third-party cookies across its Chrome browser. Cookies have been the major driver for not only audience addressability, but audience segmentation through behaviours and insights. Where will the industry turn to not only maintain, but improve campaign effectiveness without third-party audience targeting?

Connect with the PubMatic team at Programmatic Summit 2020, and join the conversation at our panel discussion session, “No More Third-Party Cookies, No More Third-Party Data… No More Audience Targeting?” on 3rd March, 11:55 AM – 12:25 PM in Melbourne, and 5th March, 2:00 PM – 2.30 PM in Sydney. The panel will be led by Peter Barry, Regional Director, Australia & New Zealand who will be joined by panellists, Alex DeSanctis, Vice President, Audience Solutions, PubMatic, Phillip Cowlishaw, Head of AdCloud, APAC, Adobe, and Zuzana Urbanova, Head of Data Solutions, APAC, Lotame.

Drop us a message at eventsAPAC@pubmatic.com or reach out to your PubMatic representative to set up a meeting with the team on the ground. If you would like to find out more about Programmatic Summit 2020, please click here.